Part researcher.
Part storyteller.
All heart.
Going deeper is how we get there.
I founded Hatch & Weaver to prove something simple: Marketing has lost the human element, and everybody thrives when it's folded back into the process.
So, I start every project with questions, not assumptions or agendas. And here’s the truth: I want to know you just as much as your people. Your needs shape our work together, not rigid methodologies or one-size-fits-all templates.
You and your people have stories to tell. Maybe, just maybe, it’s the story of how your business changed their lives. These stories emerge when there’s space to explore, and a no-rush, immersive process is how we’ll work together.
Think of me as your curious collaborator, helping you see your people — and maybe even yourself — much clearer.
Start with a free phone or video call to discuss what needs attention and what’s possible. I’ll ask questions, you’ll ask questions, and we’ll see if we click. Our collaboration should only get better with time. Like cheese. Or wine, if that’s your thing.
I want you to work with me because you carefully considered our partnership and landed at a resounding “Yes!”
I’ll always recommend you start with some level of audience research, and I’m flexible in how we accomplish that. Tight budgets are just another consideration, not an outright barrier. We can be creative in gathering what we need to meet your people where they are.
With insights in hand, we can raise the standard of your content and bring a new dimension to your brand.
Next, we'll square away the paperwork (NDAs, contracts, etc.). You’ll share any assets and data sources about your audience. Then, we can discuss a formal timeline—kickoffs, start dates, deadlines—so we’re on the same page. Then, we’re doing the thing.
I like to keep communication simple and reliable. Reach me during normal business hours via your preferred channels.
I invoice biweekly or monthly, with either a Net15 or Net30 payment remission duration. All invoices will come through my software, Bonsai, and you can pay via bank transfer or through common payment systems like Gusto or Quickbooks.
The human behind the work
My gift is my uncanny attention to detail, everything from out-of-place commas to subtle shifts in someone’s tone.
My sweet spot is a juicy collaborative workflow with periodic escapes to my writing cave.
My holy grail is telling stories that matter and making art for businesses that are changing the world.
My hot take is that marketing can be a form of play if you’re doing it right.
While I find a special joy in my work, my curiosity goes beyond my professional world. When I’m away from Hatch & Weaver, I’m still creating: interior design, recipe development, and food photography. I’m especially fond of volunteering with a raptor education program (ask about my bird facts!).
Magnets
- Moss
- Lobster showers (the hotters, the betters)
- Peppermint tea
- Scandinavian “sweater detective” shows
- Guided imagery meditations
- Rollerblading
Repellents
- Small talk
- Rushing
- Cold showers
- Influencer culture
- Loud noises
- Tedious eCommerce purchasing experiences
Let’s skip the small talk.
Let’s talk talk.Writing I’ve fallen in love with recently.
